Is Your Bucket List Just a List of Selfish Endeavors?

by Michel J. Gagnon on September 3, 2010

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Bucket ListThe idea of having a bucket list has become quite popular recently. The Hollywood movie certainly contributed to that, but the concept is not new. Many personal-development books talk about some sort of a bucket list. The concept is simple. You put down on paper a list of things you would like to achieve or experience before you die.

Personally, I like the concept because it forces us to define what we really want in life and keeps us focused on reaching these goals. However, I noticed, with the growth of lifestyle design and personal development blogs and books, a trend that is making me uncomfortable. The tendency to focus on “things.”

Your bucket list is your bucket list. I’m not challenging that. You put whatever you want on it. However, I still think that at some point we need to ask ourselves the question: Is our bucket list just a list of selfish endeavors?

The Missing Element: Others
I’m asking that question for a simple reason. When we start building a bucket list, we usually add all of the craziest adventures we’ve dreamed of: skydiving naked with a beer, riding a horse across the Mongolian plains with a Genghis Khan costume or screaming “I’m the king of the world” while on a cargo ship crossing the Atlantic Ocean.

These are the ideas that come to mind quite easily (OK, skydiving naked with a beer may not be for everyone). But if we stop there, our list becomes an enumeration of self-centered things to accomplish.

While these dreams all have their own merit, they lack an element that is crucial to making our life better and more exciting: serving other people than ourselves. I’m not talking about becoming Mother Theresa. I’m just reiterating what scientists have already discovered, namely, that giving is key to our happiness.

Did Someone Mention the Word Legacy?
I remember reading a great tip about goal setting in Stephen Covey’s book, The 7 Habits of Highly Effective People. Covey explains that to define what you really want to achieve in life, you should start by the end of it. That’s right. Start with your own death and ask yourself: How would I like to be remembered? What would I like people to say about me at my funeral?

This is particularly important when we start thinking about leaving a legacy. In your case, would you like people to remember that you climbed the Everest three times, ran sixty-five marathons and scuba dived in Alaska? I doubt it. That would be half of the story.

You’ll probably want them to remember that you encouraged people to go above and beyond the expected, that you fought for a cause, that you helped someone live a better life, and that you taught valuable lessons to your peers. You’ll want them to remember that you contributed to something bigger than just yourself.

Hell is NOT Other People
The French philosopher and writer Jean-Paul Sartre wrote in a play that hell was other people (l’enfer c’est les autres). He meant that other people (through their presence, actions, and words) could really make your life a hell on earth. He’s obviously right.. well… to a certain extent. Most people would agree that life would be meaningless without other people around. Without the ones with love, learn from and appreciate.

This is why you go to a concert with a bunch of friends, not alone. This is why you support your friends in times of hardship. This is why you develop and cherish relationships. Because other people DO matter. And because they matter, they deserve a big and bright spot on your bucket list.

I’ve done the exercise myself and realized that visiting Vietnam, buying a villa in Central America and learning Kung Fu (I know, I got tempted by the new Karate Kid) were not completely in line with the legacy I want to leave. That’s why I added things like opening a school for disadvantaged kids in Peru and giving conferences on developing critical thinking skills.

What Are the Options?
If you realize that your bucket list is in fact a list of selfish endeavors and want to change it, you have a few options.

1. Choose the destination
Sit down and take some time to think about the legacy that you want to leave. Follow Covey’s advice and clearly define how you would like people to remember you. What will you do to be all that you can be? Including crazy dreams is fine, but you may also want to think about how you can serve.

2. Choose the itinerary
Now that you know were you want to go, you need to find the best way to get there. Look at your bucket list and examine what is missing. Ask yourself if achieving the goals you’ve set for yourself will bring you closer to your chosen destination. Think about aligning your skills and interests with other people’s needs.

3. Live the dream
With clearer means and better defined objectives, you need to walk the talk now. Most importantly, you need to enjoy. I’ve seen many people (myself included) putting so much pressure on themselves to be perfect and save the world. For me, a bucket list should be a tool to help us achieve our dreams and go beyond the expected, not a attempt to impress our peers or a sure way to burn yourself out.

What’s on your bucket list?
Please share in the comments what’s on your bucket list. I’d be interested to see if your list has evolved over time along with your hopes and expectations? Is it in line with the legacy you want to leave?

If you enjoyed this post, do not hesitate to share it by hitting that Twitter, Facebook or any other button below. Thanks!

Original photo by pasukaru76

Disclosure: This post contains an affiliate link, although it’s there, first and foremost, because it’s a great book!

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Are You A Socially Responsible Blogger or Just a Crook?

by Michel J. Gagnon on August 22, 2010

Socially responsibleI’m sure you have friends who constantly rant about the big bad corporations. They tell you that corporations are inherently evil. That they just want to make a quick profit even if it means harming people or the environment. They give you the example of oil companies. They tell you that these companies destroy the planet and have governments start wars so that they can make even more money.

Some of it is true. But the annoying part with this kind of discourse is that it often comes from people who have two big cars. It comes from those very people who buy, every day, that gas that these allegedly “evil” corporations are producing. If we were nasty, we could say that they’re the evil customers buying from evil companies. That’s a lot of evilness.

My point here is not that you should get rid of your car. My point is that you should carefully look at yourself before starting to point fingers at others.

The dark side of the blogging industry
Now let’s look at the blogging industry. Because yes, it has become an industry. Blogging is still a little bit of a mess. There’s no real rules or standards yet. People are doing pretty much whatever they want. And although it’s great on the one hand, it seriously sucks on the other.

Bloggers have to accept the reality. Just like Spiderman! With big powers come big responsibilities. The web will obviously be a better place with more responsible blogging.

Responsible Marketing
Let’s start with marketing. Some bloggers will tell you that they’re not spammers. Yet, the way they market their products tells a whole different story. They’ll tell you that they have the most freakin-hot-never-ever-seen-on-the-face-of-the-planet offer for you, and that they’re so excited about it that they peed in their pants because they really couldn’t wait to tell you.

Although they have the right to get excited, being willing to promise almost anything to make a sale can become an issue.

Jordan Cooper recently picked on those who claim to be able to increase conversions by a million percent. He’s so right. And there’s plenty of examples like that out there. That’s not being a responsible marketing. And in the end, it’s not business wise, it’s short-sighted.

Responsible Sourcing
With the rising popularity of books such as Tim Ferris’ 4-Hour Workweek, people have discovered the potential of outsourcing for individuals and small businesses. They’ve realized that part of their work could be done by somebody else and at a cheaper price. The concept is great. I do it myself.

The thing is, some people got it wrong. Outsourcing is a useful way to improve your productivity. It’s not a blanket approval to pay virtual assistants next to nothing because they happen to live in Bangladesh.

Obviously, the minimum wage in Bangladesh is much lower than in the West. It’s actually about 43$ a month. That doesn’t mean you should pride yourself of having paid two bucks for a 1000-word articles. Increasing you productivity and providing work to people is great. Not paying them fairly is retarded.

Responsible Affiliate Marketing
Affiliate marketing is an amazing concept. It’s similar to the idea of sharing profits with your “employees.” It’s actually a concept that many corporations still don’t get. However, affiliate marketing requires a certain level of transparency.

Why would bloggers want to hide their affiliate links? Why would some bloggers be ready to sell products that they know nothing about? Why would someone recommend a product that he hasn’t tried himself?

There’s nothing wrong with getting a commission from an affiliate sales. It’s not as if the customers were paying more to get the product from you, right? So let them know.

It’s time to Step Up Spiderman!Socially Responsible Spiderman
I’m not trying to be more Catholic than the pope here. I’m just trying to point out that some elements of the blogging industry require a greater sense of responsibility. People around the world are asking for more transparency and accountability from corporations. It’s not because bloggers have smaller businesses that they shouldn’t strive to behave more responsibly.

What’s Your Take?
Have you witnessed questionable blogging practices? What do you think bloggers should be carefully with? Let us know by leaving a comment below.

If you enjoyed this post, do not hesitate to share it by hitting that Twitter, Facebook or any other button below. Thanks!

Photos by Steve Keys and Esparta

Disclosure: This post contains an affiliate link, although it’s there, first and foremost, because it’s a great book!

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Communication planIf you’re a small business owner or an entrepreneur, you may think that communication plans are only useful for multinationals doing offshore drilling or for politicians caught in a prostitution scandal.

Well, I got some interesting news for you.

What if I told you that a well-designed communication plan could help you land more sales and recruit better employees?

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Do you know what’s your business about and who is it for?

by Michel J. Gagnon on August 1, 2010

Marketing your talentsI came across many bloggers and entrepreneurs who are marketing their talents remarkably well. God, they rock! They’re doing a good use of their passions and putting their skills to the service of others in a very particular way. Their energy is contagious, and they find creative ways to showcase what they have to offer.

Getting to that level is not easy. To do so, we need to have a little discussion with ourselves and answer a few questions.

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Question the status quoI made a quick stop at the British Museum yesterday. There are stunning pieces of human history and culture in there. The Egyptian mommies are particularly impressive and the Asian galleries are my favorites.

Yet, while I was wandering in the different galleries, I couldn’t get a question out of my mind. Why do we still accept that in 2010? Museums are the only place where we allow thieves to publicly display what they looted.

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inspiring communicationFor many of us, writing is often a struggle. We have wonderful ideas and so much to say, but when the time comes to put them on paper, our creativity seems to fade away. It vanishes as we start to look at that blank page.

What happens then to those revolutionary ideas when we fail to communicate them with the excitement that they deserve? What is left of our passion when it seems to subside the minute it touches our computer screens?

I’ve put together a few articles that offer practical and simple tips to help you share in writing your thoughts and passion.

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